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Privacy Policy

Last updated: 29 May 2026

This Privacy Policy explains how Vector GTM ("Vector", "we", "us", "our") collects, uses, shares, and protects personal data when you visit vectorgtm.ai or contact us. It applies to personal data we process as a data controller. We are committed to processing personal data in accordance with the EU General Data Protection Regulation (GDPR) and applicable data protection law.

1. Who we are

Vector GTM operates this website and provides performance-based SDR and pipeline generation services for B2B companies. For any privacy matter, including the requests described below, you can reach us at:

  • Email: privacy@vectorgtm.ai

We are the controller responsible for your personal data in respect of this website.

2. The personal data we collect

Information you provide to us

When you complete a contact or "Book Intro Call" form, we collect the information you submit, which may include your name, work email address, company name, and any message or details you choose to share. If you email us directly, we receive the contents of your message and your contact details.

Information we collect automatically

When you visit the site, certain information is collected automatically, such as your IP address, approximate location, browser and device type, referring URL, and the pages you view. Some of this is necessary for the site to operate securely; the rest is only collected with your consent (see our Cookie Policy).

Website visitor identification

With your consent, we use third-party tools to better understand who is interested in our services:

  • Company-level identification (Leadfeeder / Dealfront): identifies the organisation a visitor is likely associated with, based on IP and network data. Enabled only with "Analytics" consent.
  • Person-level identification and engagement (RB2B, Warmly): may identify individual professional visitors and surface relevant business contact information. Enabled only with "Marketing" consent.

These tools are not loaded, and no related personal data is collected, unless you have given the corresponding consent via our cookie banner. You can withdraw consent at any time using the "Cookie Settings" button at the bottom-left of any page.

3. How and why we use your data

PurposeLegal basis (GDPR Art. 6)
Responding to your enquiry and arranging an introductory callPerformance of, or steps prior to, a contract; legitimate interests
Operating, securing, and maintaining the websiteLegitimate interests (running a safe, functional site)
Understanding which organisations and professionals show interest, and conducting B2B outreachConsent (for identification tools) and/or legitimate interests (B2B marketing)
Analytics and measuring website performanceConsent
Complying with legal obligations and handling your data-protection requestsLegal obligation

Where we rely on legitimate interests, we have balanced those interests against your rights and freedoms. You can object to such processing at any time (see "Your rights").

4. Cookies and similar technologies

We use a consent-based approach to cookies and tracking technologies. Non-essential technologies are only activated after you give consent. For full detail, see our Cookie Policy.

5. Who we share your data with

We do not sell your personal data. We share it only with service providers ("processors") who help us run our website and business, and only as needed to provide their service:

ProviderPurpose
VercelWebsite hosting and delivery
SlackInternal notification of new enquiries
Email providerReceiving and responding to enquiries
Leadfeeder / DealfrontCompany-level visitor identification (consent-based)
RB2BPerson-level visitor identification (consent-based)
WarmlyVisitor identification and engagement (consent-based)

We may also disclose personal data where required by law, to protect our rights, or in connection with a business transfer.

6. International data transfers

Some of our providers are located outside the European Economic Area (for example, in the United States). Where personal data is transferred internationally, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses or an equivalent recognised transfer mechanism.

7. How long we keep your data

We retain personal data only for as long as necessary for the purposes set out above. Enquiry and contact details are kept for the duration of our discussions and a reasonable period afterwards for follow-up and record-keeping, unless you ask us to delete them sooner. Data collected through identification and analytics tools is retained according to each provider's standard retention periods.

8. Your rights

Under the GDPR you have the right to:

  • Access the personal data we hold about you;
  • Request correction of inaccurate or incomplete data;
  • Request erasure of your data ("right to be forgotten");
  • Restrict or object to our processing, including direct marketing;
  • Request portability of data you provided to us;
  • Withdraw consent at any time, without affecting processing carried out before withdrawal.

To exercise any of these rights, contact us at privacy@vectorgtm.ai. We will respond within the timeframes required by law. You also have the right to lodge a complaint with your local data protection supervisory authority.

9. Data security

We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, or misuse. No method of transmission or storage is completely secure, but we work to safeguard your information and to limit access to those who need it.

10. Children's privacy

This website and our services are directed at businesses and professionals. We do not knowingly collect personal data from children.

11. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date above. Material changes will be made clearly visible on this page.

Questions about your data?

Email privacy@vectorgtm.ai and we'll be glad to help.

© 2026 Vector GTM. All rights reserved.

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